Apple at Work | The Underdogs

There’s no real reason for Apple to be making commercials and ads, but they’ve been killing it recently! This 3-minute video drew me in & made me wonder how their pitch actually went. It worked because it got to human nature at the core and highlighted values that can be found in any workplace:

  • Take opportunities when they arise, especially if it’s unexpected

  • Build a united team & play to team members’ skillsets

  • Hard work isn’t glamorous & you may work overtime to achieve a big goal

  • Dream big & ask questions and then actually take a risk! (honestly, why are pizza boxes square?)

  • Clear communication helps clean up processes (that was the point right? Stay connected with Apple, though I do believe there is a work/life balance that does need to be achieved, but that sounds like another Kelly Solution entirely! stay tuned…)

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